100 ChatGPT Prompts for Sales [Free Templates]

You stare at the ChatGPT box. You type "write me a sales email." You get generic garbage. The problem isn't ChatGPT — it's your prompts. Great sales prompts are specific, customer-centric, and results-driven. I've curated 100 battle-tested prompts across 10 categories. Copy, paste, close deals.

Cold Outreach Prompts (10)

1. LinkedIn Connection Request

Write a LinkedIn connection request message to [prospect name] at [company].
Purpose: [what you sell / partnership / networking].
Mutual connection: [if applicable].
Length: 300 characters max.
Tone: personalized, value-first, not salesy.

2. Cold Email — Problem-Agitate-Solve

Write a cold email using the PAS framework to [prospect name] at [company].
Problem: [pain point they likely have].
Agitation: [consequences of not solving it].
Solution: [how your product helps].
Length: 125 words.
Tone: empathetic, confident, brief.

3. Cold Email — Value-First

Write a cold email leading with value to [prospect name] at [company].
Value offer: [free resource / insight / benchmark].
Connection to your solution: subtle.
Length: 100 words.
Tone: helpful, not salesy, generous.

4. LinkedIn InMail

Write a LinkedIn InMail to [prospect name] about [your product/service].
Include: personalized opening, relevant observation, value prop, soft CTA.
Length: 150 words.
Tone: professional, personalized, brief.

5. Phone Cold Call Opening

Write a cold call opening script for calling [prospect name] at [company].
Include: introduction, reason for calling (value-focused), question to engage.
Length: 30 seconds spoken.
Tone: confident, brief, curiosity-driven.

6. Referral Introduction Email

Write an email introducing yourself via [referrer name] to [prospect name].
Include: referrer mention, why they connected you, value prop, CTA.
Length: 100 words.
Tone: warm, credible, brief.

7. Event Follow-Up Cold Email

Write a cold email following up after meeting at [event name].
Include: what you discussed, value prop, next step.
Length: 100 words.
Tone: warm, relevant, action-oriented.

8. Trigger-Based Outreach

Write a cold email triggered by [company event — funding, hiring, expansion].
Include: acknowledgment of event, relevant insight, how you can help.
Length: 125 words.
Tone: timely, helpful, not opportunistic.

9. Multi-Touch Sequence (3 emails)

Create a 3-touch cold email sequence for [prospect name] at [company].
Email 1: Initial outreach (value-first).
Email 2: Day 3 — social proof / case study.
Email 3: Day 7 — breakup email.
Each: 75-100 words.

10. Vertical-Specific Cold Email

Write a cold email for [industry] companies about [your product/service].
Include: industry-specific pain point, relevant case study, CTA.
Length: 125 words.
Tone: industry-knowledgeable, credible, specific.
## Follow-Up Prompts (10)

### 11. Post-Meeting Follow-Up

Write a follow-up email after a sales meeting with [prospect name]. Meeting context: [what was discussed]. Include: thank you, key points recap, next steps, timeline. Length: 100-150 words. Tone: professional, organized, action-oriented.


### 12. Proposal Follow-Up

Write a follow-up email [days] after sending a proposal to [prospect name]. Include: check-in, highlight key value, address potential concerns, CTA. Length: 100 words. Tone: helpful, not pushy, confident.


### 13. No-Response Follow-Up

Write a follow-up email for a prospect who hasn't responded to [previous outreach]. Include: brief re-engagement, new value angle, easy CTA. Length: 75 words. Tone: helpful, not desperate, value-first.


### 14. Demo Follow-Up

Write a follow-up email after a product demo for [prospect name]. Include: demo recap, personalized next steps, resources, CTA. Length: 150 words. Tone: enthusiastic, specific, action-oriented.


### 15. Trial Follow-Up

Write a follow-up email for a prospect on a [product] free trial. Trial stage: [day X of Y]. Include: check-in, tips, feature highlight, support offer. Length: 100 words. Tone: helpful, encouraging, not pushy.


### 16. Re-engagement Email

Write a re-engagement email for a cold prospect [timeframe] ago. Include: new value proposition, relevant update, easy re-engagement. Length: 100 words. Tone: fresh, helpful, not desperate.


### 17. Event/Content Follow-Up

Write a follow-up email sharing [webinar/whitepaper/case study] with a prospect. Include: resource link, key takeaway, connection to their challenge, CTA. Length: 100 words. Tone: helpful, value-first, brief.


### 18. Quarterly Business Review Invite

Write an invitation for a quarterly business review with client [name]. Include: agenda, value of meeting, time options, preparation needed. Length: 100 words. Tone: professional, partnership-focused, brief.


### 19. Referral Request Follow-Up

Write a follow-up email asking a happy customer for referrals. Include: gratitude, who you help next, easy referral method. Length: 100 words. Tone: genuine, not pushy, value-first.


### 20. Breakup Email

Write a breakup email for a prospect who hasn't responded to [number] outreach attempts. Include: acknowledgment, leaving door open, final value offer. Length: 75 words. Tone: gracious, brief, professional.

Objection Handling Prompts (10)

21. Price Too High

Write a response to the objection: "Your price is too high."
Include: empathy, value reframing, ROI demonstration, comparison to cost of inaction.
Tone: confident, value-focused, not defensive.
Length: 100 words.

22. Happy with Current Solution

Write a response to: "We're happy with our current [competitor] solution."
Include: acknowledgment, curiosity about their experience, differentiation, low-risk trial.
Tone: respectful, curious, not competitive.
Length: 100 words.

23. Need to Think About It

Write a response to: "I need to think about it."
Include: understanding, specific questions to help decide, timeline, next step.
Tone: patient, helpful, specific.
Length: 100 words.

24. Need to Talk to Boss

Write a response to: "I need to talk to my boss/partner/team."
Include: understanding, materials to help them present, offer to join conversation, timeline.
Tone: supportive, empowering, helpful.
Length: 100 words.

25. Bad Experience with Similar Product

Write a response to: "I had a bad experience with a similar product."
Include: empathy, acknowledgment of industry issue, your differences, risk reversal.
Tone: understanding, credible, reassuring.
Length: 125 words.

26. Not the Right Time

Write a response to: "This isn't the right time."
Include: understanding, timing insight, what they'll miss by waiting, flexible options.
Tone: patient, informative, not pushy.
Length: 100 words.

27. Competitor Is Cheaper

Write a response to: "[Competitor] is cheaper."
Include: value comparison, total cost of ownership, what they sacrifice for lower price, ROI.
Tone: confident, factual, not defensive.
Length: 125 words.

28. No Budget

Write a response to: "We don't have budget for this."
Include: understanding, creative solutions (phased, ROI-based), what inaction costs.
Tone: empathetic, solution-oriented, realistic.
Length: 100 words.

29. Too Complex

Write a response to: "This seems too complex to implement."
Include: acknowledgment, implementation support, success stories, timeline reassurance.
Tone: reassuring, practical, confidence-building.
Length: 100 words.

30. No Authority

Write a response to: "I don't have authority to make this decision."
Include: understanding, who to involve, materials for them, offer to present.
Tone: supportive, empowering, specific.
Length: 100 words.
## Proposal Prompts (10)

### 31. Custom Proposal Template

Create a proposal template for [product/service] to [prospect company]. Include: executive summary, problem statement, solution, pricing, timeline, case study, CTA. Tone: professional, value-focused, specific to their needs. Length: 2-3 pages.


### 32. Executive Summary

Write an executive summary for a proposal to [company] about [product/service]. Include: their challenge, your solution, expected outcomes, investment, timeline. Length: 200 words. Tone: executive-level, concise, compelling.


### 33. ROI Analysis

Create an ROI analysis for [product/service] for [company]. Include: current costs, projected savings, implementation cost, payback period, 3-year ROI. Format: clear numbers, visual-friendly. Tone: data-driven, compelling, specific.


### 34. Case Study for Proposal

Write a case study for inclusion in a proposal to [prospect company]. Similar client: [industry/company type]. Include: challenge, solution, results, metrics. Length: 200 words. Tone: relevant, results-focused, credible.


### 35. Pricing Page Copy

Write pricing page copy for [product/service] tiers. Include: tier names, what's included, ideal customer, CTA for each. Tone: clear, value-focused, comparison-friendly.


### 36. Implementation Timeline

Create an implementation timeline for [product/service] at [company]. Include: phases, milestones, responsibilities, dependencies, go-live date. Format: week-by-week or phase-by-phase. Tone: organized, realistic, confidence-building.


### 37. Comparison Proposal (vs Competitor)

Write a comparison section for a proposal against [competitor]. Include: feature comparison, your advantages, total value, migration support. Tone: factual, confident, not negative. Length: 200 words.


### 38. Pilot Program Proposal

Write a proposal for a pilot program of [product/service] at [company]. Include: scope, success criteria, timeline, cost, full deployment path. Tone: low-risk, evidence-based, strategic. Length: 200 words.


### 39. Renewal Proposal

Write a renewal proposal for existing client [name]. Include: results achieved, new features, pricing, multi-year options. Tone: partnership-focused, value-reinforcing, forward-looking. Length: 200 words.


### 40. RFP Response

Write an RFP response section for [specific requirement] in [RFP name]. Include: your approach, relevant experience, team qualifications, timeline. Tone: compliant, specific, confident.

Discovery Call Prompts (10)

41. Discovery Call Opening

Write a discovery call opening script for [prospect name] at [company].
Include: thank them, agenda overview, time commitment, first question.
Length: 1 minute spoken.
Tone: professional, organized, curious.

42. Pain Point Discovery Questions

Generate 10 discovery questions to uncover pain points for [product/service] in [industry].
Include: current process, challenges, impact, budget, timeline, decision process.
Tone: curious, open-ended, non-leading.

43. Current State Assessment

Write a current state assessment script for a discovery call.
Include: questions about current tools, processes, team, metrics, frustrations.
Tone: consultative, thorough, non-judgmental.

44. Decision Process Questions

Write questions to understand the prospect's decision-making process.
Include: stakeholders, timeline, budget, criteria, competition.
Tone: professional, specific, respectful.

45. Success Vision Questions

Write questions to help prospect envision success with your solution.
Include: ideal outcome, metrics that matter, timeline, what "great" looks like.
Tone: inspiring, specific, forward-looking.

46. Discovery Call Closing

Write a discovery call closing script.
Include: recap key points, confirm next steps, set timeline, thank them.
Length: 1 minute spoken.
Tone: organized, professional, action-oriented.

47. Post-Discovery Summary Email

Write a summary email after a discovery call with [prospect name].
Include: what you learned, their priorities, proposed next steps, timeline.
Length: 200 words.
Tone: thorough, organized, action-oriented.

48. Qualification Questions

Write qualification questions for a discovery call (BANT framework).
Include: Budget, Authority, Need, Timeline.
Tone: professional, specific, respectful.

49. Stakeholder Mapping Questions

Write questions to map the prospect's organization and stakeholders.
Include: who's involved, who's champion, who's blocker, decision process.
Tone: curious, strategic, non-threatening.

50. Competitive Landscape Questions

Write questions to understand the competitive landscape.
Include: alternatives considered, evaluation criteria, timeline, deal-breakers.
Tone: curious, non-competitive, strategic.
## Demo Scripts (10)

### 51. Demo Opening

Write a demo opening script for [product] to [prospect name] at [company]. Include: thank them, agenda, time, customization preview, first question. Length: 2 minutes. Tone: confident, personalized, organized.


### 52. Feature Walkthrough

Write a feature walkthrough script for [feature] in [product]. Include: what it does, why it matters, how it solves their specific problem, live demo. Tone: clear, benefit-focused, customer-centric. Length: 3-5 minutes.


### 53. Demo Storytelling

Write a demo narrative for [product] told through a customer story. Include: similar company, their challenge, how they used [product], results. Tone: relatable, results-focused, inspiring. Length: 5 minutes.


### 54. Live Q&A Handling

Write responses to these common demo questions:

"How does this compare to [competitor]?"
"What's the implementation timeline?"
"Can this integrate with [existing tool]?" Tone: confident, specific, honest.


### 55. Demo Closing

Write a demo closing script. Include: recap key features, confirm fit, next steps, timeline, CTA. Length: 2 minutes. Tone: confident, action-oriented, warm.


### 56. Custom Demo Script

Write a demo script customized for [company] based on their [specific needs]. Include: their pain points mapped to features, ROI projection, implementation plan. Tone: personalized, value-focused, confident. Length: 30 minutes.


### 57. Technical Demo Script

Write a technical demo script for [product] targeting [technical audience]. Include: architecture, API, integrations, security, performance. Tone: technical, precise, confident. Length: 45 minutes.


### 58. Executive Demo Script

Write an executive-level demo script for [product]. Include: business value, ROI, competitive advantage, strategic alignment. Length: 15-20 minutes. Tone: high-level, strategic, confident.


### 59. Post-Demo Action Items

Write a post-demo email with action items for [prospect name]. Include: demo recap, resources, next steps, timeline, CTA. Length: 150 words. Tone: organized, action-oriented, confident.


### 60. Demo Failure Recovery

Write a recovery script when a demo fails ([technical issue / poor fit revealed). Include: acknowledge, pivot, alternative value, next steps. Tone: calm, professional, solution-focused.

Negotiation Prompts (10)

61. Initial Offer Framing

Write an initial offer framing for [product/service] to [prospect].
Include: value justification, investment framing, what's included, ROI.
Tone: confident, value-focused, not apologetic.
Length: 150 words.

62. Discount Justification

Write a response justifying your pricing when asked for a discount.
Include: value breakdown, what they get, cost of alternatives, risk of cutting corners.
Tone: confident, factual, not defensive.
Length: 100 words.

63. Terms Negotiation

Write a negotiation script for [payment terms / contract length / SLA].
Include: your standard terms, flexibility options, what you need in return.
Tone: collaborative, firm, creative.

64. Concession Strategy

Write a concession strategy for a deal stuck on [specific issue].
Include: what you can concede, what you need in return, timeline, alternatives.
Tone: strategic, generous but balanced.

65. Multi-Year Deal Pitch

Write a pitch for a multi-year deal with [company].
Include: volume discount, stability benefits, roadmap access, partnership perks.
Tone: strategic, mutual benefit, long-term focused.
Length: 150 words.

66. Competitive Negotiation

Write a negotiation response when prospect is comparing to [competitor].
Include: differentiation, value beyond price, risk of choosing solely on price.
Tone: confident, factual, not negative.
Length: 125 words.

67. Legal/Contract Terms

Write a response to legal objections about contract terms.
Include: flexibility, industry standard, risk mitigation, willingness to discuss.
Tone: professional, reasonable, partnership-focused.

68. Final Offer Email

Write a final offer email for a deal nearing close.
Include: recap value, final terms, expiration, clear CTA.
Length: 100 words.
Tone: confident, decisive, professional.

69. Procurement Negotiation

Write a negotiation script for procurement teams.
Include: volume pricing, payment terms, SLA, support levels.
Tone: professional, flexible, value-focused.

70. Walk-Away Strategy

Write a walk-away script when deal terms are unfavorable.
Include: respect, reason, what would change your mind, door open.
Tone: professional, firm, dignified.
Length: 100 words.
## Closing Prompts (10)

### 71. Assumptive Close

Write an assumptive close script for [product/service] with [prospect]. Include: "When we get started..." framing, next steps, timeline. Tone: confident, natural, not pushy. Length: 50 words.


### 72. Summary Close

Write a summary close recapping all value points for [prospect]. Include: problems solved, benefits agreed, timeline, investment. Tone: comprehensive, confident, action-oriented. Length: 100 words.


### 73. Urgency Close

Write a close that creates legitimate urgency. Include: time-sensitive offer, what they lose by waiting, easy next step. Tone: urgent but honest, not manipulative. Length: 75 words.


### 74. Question Close

Write a closing question sequence to guide prospect to decision. Include: qualifying questions that lead to "yes." Tone: consultative, natural, confident.


### 75. Alternative Close

Write an alternative close offering two options. Include: Option A, Option B, recommendation, easy choice. Tone: helpful, specific, not manipulative. Length: 75 words.


### 76. Testimonial Close

Write a close using customer testimonials. Include: similar customer story, results, "you'll see the same." Tone: credible, relatable, confident. Length: 100 words.


### 77. Risk-Reversal Close

Write a close with risk reversal (guarantee / trial / pilot). Include: what they get, zero risk, easy out, confidence in results. Tone: confident, generous, risk-free. Length: 100 words.


### 78. Timeline Close

Write a close based on implementation timeline. Include: when they'll see results, what they're missing by waiting, start date. Tone: specific, forward-looking, action-oriented. Length: 75 words.


### 79. Now-or-Never Close

Write a now-or-near-close for [limited-time offer]. Include: special offer details, expiration, what they get, easy decision. Tone: exciting, genuine urgency, not manipulative. Length: 75 words.


### 80. Referral Close

Write a close that leverages mutual connections. Include: shared connections, network value, partnership opportunity. Tone: warm, credible, relationship-focused. Length: 75 words.

Pipeline Prompts (10)

81. Pipeline Review Template

Create a pipeline review template for [sales stage] deals.
Include: deal value, stage, next steps, probability, blockers, forecast.
Format: table or CRM fields.

82. Lead Scoring Criteria

Create lead scoring criteria for [product/service].
Include: demographic fit, behavioral signals, engagement level, budget indicators.
Format: scoring model with point values.

83. Pipeline Forecasting

Write a pipeline forecasting email for [month/quarter].
Include: deals by stage, expected closes, at-risk deals, confidence level.
Tone: data-driven, transparent, strategic.
Length: 200 words.

84. Deal Health Check

Create a deal health check for [prospect name] deal.
Include: engagement level, stakeholder buy-in, timeline, competition, risk factors.
Tone: analytical, honest, strategic.

85. Account Plan Template

Create an account plan template for [company].
Include: company overview, key stakeholders, pain points, opportunities, strategy, timeline.
Tone: strategic, comprehensive, actionable.

86. Territory Plan

Create a territory plan for [region/segment].
Include: target accounts, outreach strategy, activity goals, revenue targets.
Tone: organized, data-driven, ambitious.

87. Win/Loss Analysis

Write a win/loss analysis template.
Include: deal details, why we won/lost, competitive factors, process improvement.
Tone: honest, data-driven, improvement-focused.

88. Pipeline Stage Definitions

Define pipeline stages for [product/service] sales process.
Include: stage name, entry criteria, exit criteria, activities, probability.
Format: clear, actionable, CRM-ready.

89. Activity Tracking Template

Create an activity tracking template for sales reps.
Include: calls, emails, meetings, demos, proposals, by day/week.
Format: simple, trackable, motivational.

90. Quarterly Business Review Deck

Create a QBR deck outline for [client/territory].
Include: results, pipeline, wins, challenges, strategy, asks.
Length: [slides] slides.
Tone: professional, data-driven, forward-looking.
## Post-Sale Prompts (10)

### 91. Onboarding Welcome Email

Write a post-sale onboarding welcome email for [company]. Include: next steps, what to expect, key contacts, resources, timeline. Tone: exciting, organized, supportive. Length: 150 words.


### 92. Success Check-In

Write a success check-in email [days] after onboarding. Include: how's it going, early wins, support offer, feedback request. Tone: caring, helpful, brief. Length: 100 words.


### 93. Upsell Opportunity Email

Write an upsell email to [company] about [premium feature/add-on]. Include: usage data showing value, next-level benefits, limited-time offer. Tone: helpful, data-driven, not pushy. Length: 150 words.


### 94. Renewal Preparation Email

Write a renewal preparation email [days] before contract renewal. Include: results recap, renewal terms, new features, easy renewal process. Tone: partnership-focused, value-reinforcing, organized. Length: 150 words.


### 95. Case Study Request

Write a case study request email for a successful client [company]. Include: their results, why their story matters, time commitment, incentive. Tone: genuine, appreciative, brief. Length: 100 words.


### 96. Referral Request

Write a referral request email for a satisfied customer. Include: gratitude, who you help next, easy referral method, incentive. Tone: genuine, not pushy, value-first. Length: 100 words.


### 97. Expansion Pitch

Write an expansion pitch for [company] to add [new department/use case]. Include: current success, expansion opportunity, additional value, easy next step. Tone: strategic, partnership-focused, data-driven. Length: 150 words.


### 98. Customer Advisory Board Invite

Write an invitation to join a customer advisory board. Include: what it is, time commitment, benefits, exclusivity. Tone: exclusive, appreciative, strategic. Length: 100 words.


### 99. Product Feedback Request

Write a product feedback request for [feature/product area]. Include: what you're exploring, their input matters, incentive, timeline. Tone: genuine, collaborative, brief. Length: 100 words.


### 100. Loyalty Program Introduction

Write an introduction to a loyalty program for [company]. Include: benefits, tiers, how to earn, exclusive perks. Tone: exciting, rewarding, exclusive. Length: 150 words.

How to Use These Prompts

Copy the prompt — Don't modify the structure
Fill in the brackets — Replace [placeholders] with your specifics
Customize the output — Edit for your product, market, and style
Test and iterate — Try variations, see what converts
Save your best versions — Build your own prompt library

Pro Tips

Personalize everything — Generic sales messages get ignored
Lead with value — "How can I help?" beats "Here's what I sell"
Be specific — Numbers, names, and details build credibility
Follow up strategically — Persistence wins, but spam loses
Know your buyer — Different personas need different approaches

Get more prompts with our AI Marketing Prompts or explore 179 Best Free Online Tools for sales tech.